Welcome back to our “6 questions” series where we ask someone 6 career-centric questions about themselves.
This week we’re chatting with Michelle Edgar, VP of Brand Marketing at Epic Records.
What is your current title and what do you day-to-day?
I am the VP of Brand Marketing at Epic Records. Day – to day, I work on building strategic alliances between artists and brands through creative marketing and brand partnerships in the music and entertainment space.
Giving back to the community and community building are also key with my work as Executive Director of Music Unites, a non-profit funding after-school music education programs and as Founder of The XX Project an invite-only membership community bringing leading women in business together across diverse industries to propel collaboration and innovation.
How did you get your current job?
We work in a competitive business and it’s key to maintain relationships in your network. I stayed in touch with my boss over the years and wanted to work for inspiring leaders. Hard work, passion, dedication, focus, discipline and persistence is key!
Favorite coffee shops and lunch spots in Los Angeles?
I’m a coffee snob and Espresso Profeta is my go-to. Lunch hotspots include: Margot, Tender Greens and Toca Madera.
What’s an example of a recent success story at work?
Our Epic Records Chairwoman and CEO Sylvia Rhone was honored with the Spirit of Life award for City of Hope, raising funds for cancer research and treatment center. It was an honor to fundraise and bring in partners including Shea Moisture and Morgan Stanley for such an important cause that is near and dear to me.
Who are some of your favorite artists that you get to work with (or projects you get to work on)?
All my projects are favorites of mine as they are all very unique and individual depending on the artist. At Epic Records, our diver roster includes Travis Scott, DJ Khaled, Rick Ross, Busta Rhymes, Camila Cabello, Meghan Trainor, Monsta X and Sade.
If someone is interested in working at Epic Records, what steps should they take?
I always recommend getting first-hand experience and an internship at Epic or any of the sister labels at Sony Music – whenever you can get your foot in the door! An internship is a great way to get your foot in the door and gain experience. Many of my internships led to full-time positions.
Make sure to do your research! Be sure to identify the department and role you are applying for.
Another step one can take is to network and nurture those relationships. This business is about working hard and who you know!
